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Track User Consent

The setConsent method is used to manage user consent for data collection and processing. This is essential for compliance with privacy regulations like GDPR, CCPA, and other data protection laws.

Syntax

Collect.getInstance().setConsent(Map<String, Object> consentData, SDKCallback callback)

Parameters

ParameterTypeRequiredDescription
consentDataMap<String, Object>YesMap of consent properties and their status
callbackSDKCallbackOptionalCallback to handle function response

The consent properties is a map containing key-value pairs. It includes:

track (boolean)

  • true: Allows the SDK to send tracking events (e.g., from setEventProperties, page views).
  • false: Prevents the SDK from sending tracking events.
  • Any additional key-value pairs in the map.
  • Used for tracking consent related to marketing (e.g., newsletterOptIn, personalizationConsent).
  • Passed as query parameters in spl call under z_p.
  • Do not directly control SDK tracking or cookie behavior.
note

Brand consents are processed and sent to Zeotap independently of the track settings. Even if primary tracking consent is denied, brand consent information can still be transmitted.


Usage Examples

Map<String, Object> consentData = new HashMap<>();
consentData.put("track", true);

Collect.getInstance().setConsent(consentData);
Map<String, Object> consentData = new HashMap<>();
consentData.put("track", false);

Collect.getInstance().setConsent(consentData);
Map<String, Object> consentData = new HashMap<>();
consentData.put("zeotapVendorConsent", true);
consentData.put("abcVendorConsent", false);

Collect.getInstance().setConsent(consentData);
Map<String, Object> consentData = new HashMap<>();
consentData.put("track", true);
consentData.put("zeotapVendorConsent", true);
consentData.put("abcVendorConsent", false);

Collect.getInstance().setConsent(consentData);
Note

In case of default consent (optOut: false) or CMP consent (useConsent: true and checkForCMP: true), setting primary consent flag will be ignored even if it was sent as part of setConsent method.

Map<String, Object> consentData = new HashMap<>();
consentData.put("track", true);
consentData.put("zeotapVendorConsent", true);

Collect.getInstance().setConsent(consentData, (response) -> {
// Handle response
// {status: "SUCCESS", message: "Consent set successfully"}
});

Best Practices

  1. Request Consent Early: Ask for consent before collecting any data.

  2. Provide Clear Information: Explain what each consent category means and how data will be used.

  3. Respect User Choices: Honor the user's consent decisions and don't repeatedly ask.

  4. Store Consent Locally: Save consent preferences locally to avoid asking repeatedly.

  5. Allow Easy Updates: Provide an easy way for users to change their consent preferences.

  6. Default to Denied: When in doubt, default to denying consent rather than assuming consent.